In recent years, the fan economy has undergone a major shift. Fans no longer want simple posters or generic merchandise — they are looking for practical, premium, and emotionally meaningful products. This is exactly why custom logo gifts, especially wearable audio products, are becoming a top choice for entertainment companies and fan-focused brands.
At Digcue, we see this trend growing every month.
Recently, we collaborated with a Korean record label to develop artist signature in-ear monitors as customized fan gifts. The idea was simple: create a product fans can use daily while feeling connected to their favorite artist. What happened next exceeded expectations.
70,000 Units Per Month — A Powerful Case Study for Custom Logo Gifts
For this label, we designed and produced a set of IP earphones with:
- Artist signature engraving
- Custom color and appearance matching
- Personalized packaging
- Acoustic tuning that reflects the artist’s music identity
When launched, these custom logo gift earphones immediately caught fan attention.
Monthly sales reached 70,000 units, proving:
- Fans strongly prefer premium, usable merchandise
- IP earphones can become a major revenue generator for labels, creators, and entertainment groups
More importantly, fans perceived these earphones as a personalized gift from the artist — something they could wear, use, and emotionally connect with every day.
Why IP Earphones Are the Ideal Custom Logo Gift for Record Labels & Creators
Custom earphones check every box for high-impact branded merchandise:
✓ Daily-use, emotionally connected product
Fans use earphones constantly — commuting, studying, working out.
This gives IP earphones a much longer engagement cycle than typical souvenirs.
✓ Gift version or premium edition — flexible for any campaign
Based on project goals, brands can choose:
- Gift Edition
Ideal for large fan campaigns, events, and giveaways - Premium Edition
Higher-end materials and tuning for official merch sales or limited drops
This flexibility makes earphones one of the most scalable custom logo gifts in the entertainment industry.
✓ Strong visual branding
Logos, signatures, artwork, custom colors — all seamlessly integrated into the product and packaging to reinforce the artist’s identity.
✓ One-stop OEM/ODM production
At Digcue, we handle the entire process:
- ID & structural design
- Acoustic engineering
- Tooling
- Packaging design
- Certification
- Bulk production
- Export logistics
This allows brands to develop IP earphones quickly and cost-effectively.
See What’s Possible — Custom Earbuds for Music Labels, Creators & Brands
Curious how custom logo gifts like IP earphones look in real projects?
Explore examples here:
👉 https://digcuetech.com/applications/custom-earbuds/
You’ll find how we turn artist identities into ready-to-sell earphones for labels, creators, and entertainment studios.
Want to Explore IP Earphones as Your Next Custom Logo Gift?
If you’re considering a new merchandise idea for your artists or brand, IP earphones are one of the most impactful options.
You can start easily — just send:
- the artist’s signature,
- logo,
- or any simple artwork.
We’ll create a free rendering so you can preview how the custom earphones would look as branded gifts or merchandise.
This quick step often inspires new creative directions and helps teams plan product launches, campaign giveaways, or premium merch collections.
About Digcue
Digcue is a professional audio OEM/ODM manufacturer specializing in custom earphones, IEMs, and TWS products. We help brands, record labels, and creators turn their logos, IPs, and sound concepts into market-ready audio products with integrated design, engineering, and production.
Contact
Susan Liao
📧 susan@digcuetech.com
🌐 www.digcuetech.com